User onboarding is a crucial moment in the customer journey.
It’s when new users decide whether they’ll become lifelong customers or quickly leave your product forever. Unfortunately, for most product-led SaaS products, most new users end up leaving; 40 to 60 percent of users sign up once and leave forever.Read More
With over 2 million paid users and $215M in funding to date, HeadSpace is the reigning champ of the meditation app space.
A deep dive into how HeadSpace has built an estimated 61% direct traffic.Read More
Stripe Checkout is the easiest way to take payments in your product, and it just got better. With Coupons and tax rates.
Checkout now offers a seamless purchase experience with out-of-the-box support for mobile wallets and address auto-complete, helps scale your business globally with over 25 languages and 10 international payment methods, and lets you customize payments for your business with support for tax rates, promo codes, brand configuration tools, and more.Read More
A simple, light-weight and privacy-focused alternative to Google Analytics which tracks what you want to know, without the need for cookies or excessive data collection
Let’s just say it, Google shouldn’t have a monopoly on website analytics.
Not only does Google track more data than is ultimately required, it’s then used to target ads right back at yourself and customers. Not only that, it’s overly complex and, quite frankly, a headache to navigate.
That’s why Fathom exists.Read More
COVID-19 has created new and unexpected challenges for small businesses. Mailchimp analyzed data from their platform to learn how marketing and engagement patterns have changed since the start of the crisis, and learned some insights they're excited to share with you.Read More