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Product is the new landing page

Growth

Product is the new landing page

Go back a few years and we all followed the sales funnel model.

Now we're looking forward to the product-led funnel. Customers want to gain value from your product before reaching for their credit-cards. Here's why.

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Per User Pricing: The Good, The Bad & The Ugly

Growth

Per User Pricing: The Good, The Bad & The Ugly

Pricing is one of the most heavily debated topics in the SaaS world.

Not just how much to charge, but what pricing model to go with. Do you charge per user? A flat rate? Some kind of oddly complex credit system?

In the early days of selling software (and transitioning into SaaS), per-user pricing was pretty standard.

Baremetrics dig into the best and worst examples of per-user pricing in the SaaS world.

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Industry

Slack introducing Voice Channels and Stories

As COVID-19 becomes the new normal, Slack is looking at new features they can bring the millions of new remote workers.

Voice channels are always-available audio that allows for ad-hoc connections when you need a quick answer or more eyes on a problem

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Starting Up

The Ultimate Startup Checklist

Everything Needed To Build a Startup.

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Growth

The ABCs of high-converting user onboarding experiences

User onboarding is a crucial moment in the customer journey.

It’s when new users decide whether they’ll become lifelong customers or quickly leave your product forever. Unfortunately, for most product-led SaaS products, most new users end up leaving; 40 to 60 percent of users sign up once and leave forever.

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Growth

How HeadSpace Gets a Million Visitors from this Zen SEO Strategy

With over 2 million paid users and $215M in funding to date, HeadSpace is the reigning champ of the meditation app space.

A deep dive into how HeadSpace has built an estimated 61% direct traffic.

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